Ariana Grande Leads Social 50 Chart After One Love Manchester Benefit
Grande spends an 18th nonconsecutive week at No. 1 following the June 4 event.
Following the Ariana Grande-led One Love Manchester benefit concert on June 4, the pop diva returns to No. 1 on the Social 50 with jumps in nearly all chart metrics.
Grande leaps 701 percent in Instagram reactions, earning 61.7 million in the tracking week, along with 1.3 million Twitter reactions (up 252 percent), according to Next Big Sound.
The Social 50 is powered by data tracked by music analytics company Next Big Sound and ranks the most popular artists on Facebook, Twitter, Instagram, YouTube, Wikipedia, Instagram and Tumblr. The chart's methodology blends weekly additions of friends/fans/followers along with artist page views and engagement. The chart’s latest tracking week ended June 8.
Grande posted multiple photos and videos commemorating the June 4 event, writing, “I love you from the bottom of my heart to the farthest galaxy and back,” in a post captioning a photo in which multiple fans held signs that read, “We are a family forever. Nobody can break our bond.”
The singer collects an 18th nonconsecutive week atop the list and her first since the Jan. 28-dated tally. She also bumps BTS (No. 2) from the top slot after 11 straight weeks at No. 1 (out of its total 28 weeks in charge).
Meanwhile, Oasis frontman Liam Gallagher, who performed three songs at the benefit (two Oasis tracks and debut solo single “Wall of Glass”), debuts at No. 33 on the Social 50 after garnering 171,000 Wikipedia views, 170,000 new Twitter followers and 152,000 Twitter mentions. Though the singer posted positive tweets about the concert, Gallagher also tartly referenced the absence of his brother (and Oasis bandmate) Noel Gallagher at the concert, which drove much of his Twitter metrics.
Gallagher’s debut marks the first appearance on the Social 50 for any member of the Gallagher family, either with their side projects or with Oasis.
Meanwhile, back up at No. 10 on the Social 50, Long Island-based rapper Lil Peep arrives after a flurry of Instagram activity. The 20-year-old uploaded a bevy of promotional posts to his account, touting the release of his debut album Come Over When You’re Sober. The rapper lands 19.2 million Instagram reactions and 492,000 new followers.
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